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One agency. One network.
Built to guide athletes to success.

The whole athlete. The whole journey. Developed all the way, in body and mind, on and off the arena.

One agency, one network, built across every part of the game

  • Mentoring The Elite
  • Talentlockr
  • Platform Sports Management
  • Oxen
  • Body Science
  • Musashi
  • Canterbury
  • Speedo
  • New Balance
  • Mentoring The Elite
  • Talentlockr
  • Platform Sports Management
  • Oxen
  • Body Science
  • Musashi
  • Canterbury
  • Speedo
  • New Balance

FAM, in numbers

Everything an athlete needs. Fused into one.

Fusion brings together what usually takes four separate teams: the athlete development of Mentoring The Elite, the pathways of Talentlockr, and the media and commercial reach of Platform Sports, all run by elite managers under one roof.

Athletes Reached
0+Athletes ReachedAcross FAM
Specialist Founders
0Specialist FoundersDevelopment, pathways, media, representation
Networks Under One Roof
0Networks Under One RoofMTE · Talentlockr · Platform Sports
Mentoring The Elite
Talentlockr
Platform Sports Management
Oxen
Body Science
Musashi
Canterbury
Speedo
New Balance

Three founder businesses and the brands our athletes work with: development, pathways, media and commercial, all reachable from one place.

Take the first step toward representation that goes the whole way

Book a Free Conversation

The roster

The athletes we build, and the brands behind them.

View all athletes
  • Jai Opetaia

    Boxing · Cruiserweight

    Jai Opetaia

    Active · Sydney, Australia

    Undefeated cruiserweight world champion, who won his first world title fighting on with a jaw broken in two places.

    • Undefeated · 31–0, 24 KOs
    • The Ring Cruiserweight Champion · since 2022
    • Zuffa Boxing Cruiserweight Champion
    • IBF Cruiserweight Champion · two-time, former
    • Stopped two-time WBC champion Noel Mikaelian · Las Vegas, 2026
    • Beat Mairis Briedis twice
    • The Ring Upset of the Year · 2022
    • Knockout of the Year · vs David Nyika, 2025
    • Youngest boxer ever named to an Australian Olympic team · age 16
    • First Australian to win a junior world boxing title · 2011
    • Represented Australia · 2012 Olympics and 2014 Commonwealth Games

    Available for

    Ambassadorships · Sponsorships · Speaking · Appearances · Campaigns and content

    In partnership with Team Opetaia. Commercial enquiries only.

    Commercial enquiry
  • Monique Bovino

    Boxing · Boxer and Broadcaster

    Monique Bovino

    Active · Sydney, Australia

    She fights, and she calls the fights. A boxer who has built a broadcast career inside the sport she competes in.

    • DAZN · fight week presenter and reporter
    • Press conferences, weigh-ins, launch events and fight night coverage
    • DAZN · host and reporter for Beatdown Promotions MMA broadcasts
    • Channel Seven · traffic and weather reporter
    • International fighter interviews · DAZN
    • Boxer · Sydney
    • Presenter and host · Wanderer Promotions

    Available for

    Fight night hosting · MC and event hosting · Interviews and panels · Brand partnerships · Appearances · Campaigns and content

    Booking enquiry
  • Tim Cahill

    Football · Attacking Midfielder

    Tim Cahill

    Retired · Socceroos and Everton

    Australia's greatest goalscorer, and the first Australian ever to score at a World Cup.

    • Australia's all-time leading scorer · 50 goals in 108 caps
    • First Australian to score at a World Cup · 2006
    • Scored at three World Cups · 2006, 2010, 2014
    • Played at four World Cups · 2006 to 2018
    • AFC Asian Cup winner · 2015
    • Everton · 56 goals in 226 Premier League games
    • Australian PFA Footballer of the Year · inaugural, 2008–09
    • Officer of the Order of Australia · 2021
    • Sport Australia Hall of Fame · 2023

    Available for

    Ambassadorships · Sponsorships · Speaking · Appearances · Campaigns and content

    In partnership with 417. Commercial enquiries only.

    Commercial enquiry

On the ground

Grassroots, to the professional level, to life after sport.

The same athlete, at every stage. We back them from the first step and stay long after the last one.

  • Before anyone is watching

    Grassroots

  • The reps nobody sees

    The work

  • Someone starts watching

    First recognition

  • The right people around you

    Representation

  • Professional level

    The top of the game

  • Set up for life after sport

    Legacy

The journey

Every athlete starts somewhere. We walk every step.

The best athletes are found long before the spotlight. We back them from the very first step, and every one after it, all the way through and beyond.

  1. 01

    Grassroots

    Local fields and early mornings. Raw talent, no one watching yet, just the work. This is where most agencies aren't looking. It's where we start.

  2. 02

    First recognition

    A highlight reel. A scout in the crowd. The first brand that sees it. We turn a moment of attention into a foundation: branding, education, sponsor-ready.

  3. 03

    Representation

    The right people around you. Contracts negotiated, commercial strategy built, doors opened across FAM. The athlete focuses on the game; we handle the rest.

  4. 04

    The top of the game

    Deals, media, opportunity at the highest level. The whole athlete developed, in body and mind, on and off the arena. Managed all the way to the top.

  5. 05

    Legacy

    Set up for life, during sport, and long after it. A career and a person, both built to last. That's the whole journey.

Led by four specialist founders who already run the businesses athletes need.

How it works

A partnership, run properly, from the first conversation to life after sport.

  1. 01

    Discovery

    We sit down, understand the athlete, the ambitions and the current commercial position, and decide together if it's the right fit. No pressure, no pitch deck.

  2. 02

    Positioning

    We define the brand, the market and the strategy. This is the story we take to partners and the value we build around it.

  3. 03

    Representation

    We negotiate, sign and manage the deals: contracts, sponsors and opportunities across all of FAM.

  4. 04

    Ongoing management

    We manage it all continuously: reviewing, renegotiating and opening new doors as the athlete grows. Nothing is left to sit.

  5. 05

    Legacy

    Our job doesn't finish at the last contract. Set up for life, during sport and long after it. A career and a person, both built to last.

This is where your story starts.

Athlete or brand, the highest-quality representation begins with one conversation.